Five Takeaways from K Show 2022

Dec 7, 2022

Supply chains are still sluggish. Stock markets are moving up and down faster than injection mold extraction robots. And somehow, it’s practically February.

Despite a frenetic start to 2023, hundreds of plastics manufacturers, processors, suppliers, and solutions providers couldn’t be more optimistic thanks to a major event that is just around the corner.

No, it’s not the Super Bowl. It’s Space Draw. And it’s one of the most exciting and important moments of the year for any business connected to the plastics industry.

Here’s why.

Space Draw—which takes place February 27 – March 3, 2023 in Orlando—marks the official kickoff for companies preparing to exhibit at NPE2024: The Plastics Show.

For those new to the industry, or if you need a refresher:

  • More than 55,000 buyers and decision makers from 110 countries and every industry on this planet come to NPE to do business—making it the largest plastics trade show in the Americas and the event that could have the single, greatest positive impact on your organization for the next decade.
  • Due to high demand to reach this audience, companies that want a spot on the NPE2024 show floor will select their booth location during the special in-person event called Space Draw.
  • If you haven’t applied to exhibit at NPE 2024 or registered for the In-Person Space Draw event, now is the time to act because it’s just weeks away.

The attendees at NPE2024 are exactly the types of decision makers and customers that companies like yours are seeking. Buyers and executives across every industry come to NPE—from medical to construction to packaging to consumer products to automotive and more.

Who you’ll see at NPE:

  • 71% of attendees are decision-makers or influencers
  • 32% have purchasing budgets of $1 million or higher
  • 90% of attendees are buyers from unique companies
  • 50% are in management or C-suite roles

The sheer volume and quality of leads that you can capture in just a week at NPE2024 is staggering enough. However, there are even more reasons to be excited about exhibiting at NPE2024.

Here are our current top three:

  1. Pent-Up Demand

When the doors open on May 6, 2024, it will have been six years since the last NPE was held. In that time, technology has evolved exponentially, and companies have dramatically changed how they operate. Those within the plastics industry have had to deal with and adapt to changing regulations, workforce shortages, and a society that demands more eco-friendly packaging.

This creates an unprecedented opportunity at NPE2024 for exhibiting companies to promote their latest innovations to prospective buyers who are eager to invest in the next phases of growth for their organizations. Will you be there to connect with investment-minded executives looking to position their businesses for success over the next five to ten years?

  1. A Focus on Generating Growth

The plastics industry has always led the pack in problem-solving, and NPE2024 is the strategic platform that brings together every manufacturer, every mold maker, every chemist, every engineer, every sector, every vertical, every buyer, every seller, and every technical expert—both today and in the future—in service of building of NPE: the New Plastics Economy.

NPE2024 is not just a return to the business-forward showcase of the latest plastics materials and manufacturing innovations. It is the first step to creating the future we need.

If you’re an exhibiting company at NPE2024, you’ll be able to put your thought leadership on full display for potential customers and the world to see. It’s nearly impossible to justify skipping this massive opportunity to increase your reach and generate exponential growth for your organization.

  1. It’s Time to Get Back Together. It’s Time to Do Business.

One thing we all have learned since the pandemic began, is how much we rely on each other, and how much we rely on plastics to create a safe, adaptable, and renewable world.

 There are hundreds of complex problems to be solved as we move into the fourth industrial revolution, and no one organization can address these alone. It requires rethinking the roles of the different sectors, the reuse of materials, and redefining sustainability metrics through profit, people, and planet. 

 NPE2024 is the global platform for the plastics industry, and your primary destination to advance your business. Bring your customers and prospects as guests so they can experience demonstrations of your latest equipment, products, or solutions firsthand, meet with your team of industry experts, and collaborate with you to help solve their biggest challenges.

We hope to see you at NPE2024 from May 6-10, 2024 in Orlando, Florida.

Have questions about exhibiting? Email the NPE2024 Exhibitor Sales Team:

What exhibitors can learn as they prepare for NPE2024

Once again, the plastics industry convened in Düsseldorf, Germany, for the K Show, a global trade fair for plastics and rubber. This year’s show reported success with 3,037 exhibitors and 176,000 trade visitors.

For 8 days, the focus was on the newest manufacturing offerings, raw materials, digitization, and conversations around creating a circular economy. The PLASTICS team was there in full force with a press conference announcing the latest NPE details and a booth to sign up exhibitors. We also took the opportunity to explore the show to see what learnings we can bring forward to NPE2024, and how we can make the business experience even more effective and efficient.

Here are our key takeaways:

The Plastics Industry is Back to Business

Crowded aisles, long lines, and full meeting agendas were the scene. Innovation displays sent a strong message that the industry continues to accelerate and advance. New products were in the works the past three years and were on display. The audience was ready to discover, to meet, and – most importantly – to buy.

Quality Over Quantity

Even with a large and crowded venue, the official post-event count put the show at about 80% of the 2019 numbers. The lower volume of turnout seems to be a consistent trend with most post-pandemic benchmarks across major tradeshows and events for 2022. The good news is the exhibitors reported a much higher quality of leads. Some reported gathering more A- and B-level leads than in prior shows. Even though fewer people are coming, the ones that do come are the decision-makers and influencers.

The Best Swag Shows off Your Product

From a molded Jack o’ Lantern to a premium toolbox, the longest lines were for the giveaway items that demonstrated the machine capabilities. Our recommendation as you plan for NPE2024: leave the stress balls and pens at home and focus on the relevant and useful items you can produce on the show floor.

Sustainability is a Business Conversation

We’ve moved beyond the feel-good conversation on recycling, and now the focus is on how sustainable practices drive business. The industry has been taking serious proactive measures towards creating circularity. In addition to the purpose-built Circular Economy Forum and numerous products focused on tracking, reusing, and recycling, sustainability was woven into many booths and displays as a value proposition.

Nothing Replaces the Serendipity of In-Person

Unexpected encounters with old friends, new networking opportunities in the lunch line, and miles of product discovery reminded us just how valuable in-person events are. The opportunity and experience of being in the same place with the entire plastics economy is something that will never be replicated over a computer screen.

For more information about exhibiting or sponsoring at NPE2024, visit the Exhibitors page now.